Community
Performance BMW Raises Over $1,300 for Kristen French CACN through Drive For The Future event
Performance BMW has raised $1,380 for the Kristen French Child Advocacy Centre Niagara (CACN) by holding an exclusive Drive For The Future event.
The fundraiser was held on June 8, 2017, and allowed people to experience the different trim levels of the all-new 5-Series sedan and to test drive BMW's exciting new lineup. For every test drive, Performance BMW made a $20 donation to Kristen French CACN.
A total of 83 people registered for the event and participated in 69 test drives. Guests also enjoyed exploring BMW vehicles via the large-screen interactive displays installed at the dealership, and also lined up to experience the store's new virtual reality system. They also received an exclusive $2,000 off a new BMW for their participation in the event.
The Kristen French CACN was the first stand-alone child advocacy centre to open in Canada in 2008, and provides all of Niagara's 12 municipalities with child-focused trauma support.
Performance BMW's organization of the Drive For The Future event is a part of Performance Auto Group's Drive Change initiative, which ensures that our organization gives back visibly to the communities which we serve.
Performance Auto Group Presents 24th Annual United Way Golf Tournament, Raises Over $55,000
Performance Auto Group has presented its 24th Annual United Way of St. Catharines and District Golf Tournament in support of United Way of Niagara, and has helped raise over $55,000 for the charity's support programs.
The event was held on August 14, 2017 at the prestigious Peninsula Lakes Golf Club in Fenwick, Ontario. Over 180 golfers attended the tournament and played on the 27-hole course, and over 220 people enjoyed a first-class dinner hosted at the club by Performance Auto Group CEO Steve Alizadeh.
The popular event was organised and managed in its entirety by Performance Auto Group as presenting sponsor.
Bill Anderson, Performance Auto Group Community Ambassador and Chairperson of the event, said the tournament is one of the biggest fundraising events in the Niagara region and helps generate much-needed finances for one of the region's top charities. "The United Way Golf Tournament is considered one of the top fundraising events in the entire region. It raises funds for over 74 essential United Way of St. Catharines and District programs, and helps the organization run critical projects for communities-in-need. The event also helps finance nearly every medical research organization in Niagara, including those for cancer and heart disease," he said.
Bill said the tournament has been managed and presented by Performance Auto Group for the last 24 years, and is a vital part of the group's Drive Change initiative. "This event exemplifies our company's long-standing commitment to support community initiatives. For over three decades, we have single-handedly managed, organized and promoted The United Way of St. Catharines and District Golf Tournament, and have helped raised around $865,000 to-date from this one event. We are all very proud of this, and hope to continue organizing this event in future," he said.
Vehicles on display included top-of-the-line luxury models from Performance BMW. The dealership showcased an M4 Coupe, an X4 M40i SUV, and a 340i xDrive Sedan. All three vehicles were very well received by everyone in attendance.
Performance Auto Group's organization of the United Way Golf Tournament is a part of the group's Drive Change initiative, which ensures that our organization gives back visibly to the communities which we serve.
Performance Auto Group Sponsors 2017 Niagara Business Achievement Awards
Performance Auto Group has sponsored and participated in the 2017 Niagara Business Achievement Awards, and has helped honour and recognize businesses that have positively impacted Niagara's communities.
The awards were presented during a prestigious Gala Awards Dinner at the Holiday Inn Hotel and Suites in St. Catharines on June 22. The event was attended by over 100 people representing 34 different businesses from across the Niagara region.
Performance Auto Group Director of Marketing Drew Delaware handed out the Excellence in Business - 51+ Employees award at the event, and spoke about the inspiration that comes from our community's business leaders, and expressed gratitude for the enthusiastic commitment to a prosperous Niagara. The award went to Convergys CMG Canada Ltd., a leading customer management firm, and was accepted on the company's behalf by Convergys Site Leader Lisa Serba.
Performance Auto Group Community Ambassador Bill Anderson said that the group is very proud to sponsor this year's business achievement awards. "At this year's Niagara Business Achievement Awards, we showed our commitment to recognize businesses that support growth and advancement in communities. Our participation shows that we appreciate businesses that positively impact the society, and that we're dedicated to making a positive difference everywhere we operate," said Bill.
Performance BMW also placed a brand new BMW X4 M40i SUV at the hotel to showcase the group's participation in the event. The display attracted a lot of attention, and saw people lining up to photograph the SUV throughout the evening.
Performance Auto Group's sponsorship of the 2017 Niagara Business Achievement Awards is a part of the group's Drive Change initiative, which ensures that our organization gives back visibly to the communities which we serve.
Performance Sponsors 23rd Annual Niagara Entrepreneur of the Year Awards
Performance Auto Group has participated in the 23rd Annual Niagara Entrepreneur of the Year Awards (NEYA) as an Awards Sponsor, and has helped honour and recognize innovators whose businesses have positively impacted Niagara's communities.
The awards were presented during a prestigious Gala Awards Dinner at the White Oaks Resort and Spa in Niagara-on-the-Lake on February 24, 2017. The event was attended by over 100 people, of which 54 were entrepreneurs representing 41 businesses from across the Niagara region.
Performance Auto Group Director of Marketing Drew Delaware handed out the Established Entrepreneur Award at the event, and spoke towards Performance's commitment to constant innovation and its drive to support entrepreneurial efforts. The award went to Roy Timms of Timbro Design Build from Welland, Ontario - a designer and builder of industrial, commercial, and food processing buildings. The category identifies successful entrepreneurs in an established enterprise that is at least five years old.
Performance Auto Group Community Ambassador Bill Anderson said that the group is very proud at sponsoring this year's entrepreneur awards. "We are very happy at sponsoring and presenting this year's Niagara Entrepreneur of the Year Awards, as we are committed to fostering initiatives that support growth and advancement in communities. Our participation in NEYA shows that we recognize and appreciate everyone who takes positive initiatives in society, and that we're dedicated to making a positive difference everywhere we operate" said Bill.
Performance BMW also placed a brand new 2017 BMW i8 hybrid-electric sports coupe in the lobby of the White Oaks Resort and Spa to showcase the group's participation in the event. The display attracted a lot of attention, and saw people lining up to photograph the car throughout the evening.
Performance Auto Group's sponsorship of the 23rd Annual Niagara Entrepreneur of the Year Awards is a part of the group's Drive Change initiative, which ensures that our organization gives back visibly to the communities which we serve.
Learn more about Performance Auto Group's Drive Change initiative